Product Design

UX/UI Case Studies

KiwiSaver Recommendation Engine

Web App · UX Research · FinTech

KiwiSaver Recommendation Engine

Designed an intelligent recommendation engine that guides New Zealanders through a personalized questionnaire to match them with the ideal KiwiSaver retirement fund. Increased completed sign-ups by 64% through simplified decision-making and clear fund comparisons.

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FinFlow Dashboard

Web App · Dashboard · Design System

FinFlow Dashboard

Simplified complex financial data visualization for enterprise users. Created a comprehensive design system that reduced development time by 35% and improved data comprehension.

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FinFlow Dashboard

Web App · Dashboard · Design System

FinFlow Dashboard

Simplified complex financial data visualization for enterprise users. Created a comprehensive design system that reduced development time by 35% and improved data comprehension.

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EcoShop E-commerce Platform

E-commerce · Responsive · Accessibility

EcoShop E-commerce Platform

Designed a fully accessible e-commerce experience achieving WCAG AA compliance. Built responsive layouts that increased mobile conversion rates by 28% while maintaining brand consistency.

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